Buzz on Book Biz

47 - Kim Rozdeba

Episode Summary

Kim Derrick Rozdeba is the Vice President of Communications, Public Affairs, Science & Sustainability at Bayer Inc. in Canada. Kim is a senior communications and marketing expert with over thirty years of diverse experience in petroleum, airline, telecommunications, automotive, and life science industries.

Episode Notes

Kim Derrick Rozdeba is the Vice President of Communications, Public Affairs, Science & Sustainability at Bayer Inc. in Canada. Kim is a senior communications and marketing expert with over thirty years of diverse experience in petroleum, airline, telecommunications, automotive, and life science industries.

He has served on several boards and committees such as the International Association of Business Communicators (IABC), Youth Ag-Summit (architect), Canadian 4-H Council, Outstanding Young Farmers of Canada, Alberta Ballet, Calgary Philharmonic Orchestra, Calgary’s Science Centre, and the Commanderie de Bordeaux.

Kim is passionate about building strong brands and is an avid blog writer on the topic. One day it occurred to him how little was written about branding from a gender perspective, especially from an entrepreneurial women brand leader. Exploring the idea, he realized this was an untold story of a long list of women he found so inspiring that he decided to make these inspirational women the subject of his first book, Branding Queens. We talk about brands, marketing, and a few of the extraordinary women entrepreneurs whose stories are in his new book.

For information about Kim and his book: 

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